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Marlborough Primary School



You may be aware that a recent social media challenge targeting children and young adults called ‘MoMo’ has created concern throughout the country due to its disturbing nature. The purpose of this letter is to make you aware of this game, provide you with information about it, and urge you to monitor your children’s use of social media and the Internet.

The ‘MoMo Challenge,’ a game found on Facebook and the app, WhatsApp, features a sinister looking female avatar who asks its viewers to perform various disturbing tasks and provide photos as proof. The ‘MoMo’ threatens those who do not perform the tasks. Even without the game downloaded, MoMo references and images can be found on sites such as YouTube and through search engines, so an awareness of what your child is doing online is essential in protecting them.

You can learn more about ‘MoMo’ and ways in which you can ensure your child’s safe online activity and presence by reading the parent guide attached. In agreement with the NSPCC, we strongly recommend that you speak to your children about keeping themselves safe online. We also advise you check your parental controls and search histories. Many excellent tips and guidance can be found on the NSPCC’s website on how to do this.

These can be accessed at CEOP also has great resources to help your child understand e-safety in a fun, interactive way. There website includes a section with advice for parents: Thank you for taking the time to read this important information. If you have questions or concerns, please do not hesitate to come into school to speak with either your child’s class teacher, Miss Leon, Computing Subject Leader or a member of our designated safeguarding team. Thank you for your continued support. 

Marlborough Primary School is committed to ensuring that all of our children learn to be confident, responsible and safe digital citizens. We all share a safeguarding responsibility to help keep our children safe online. 

If someone has acted inappropriately to your child, you should report the matter to CEOP, the Police online child protection agency, by going to If you or your child are in immediate danger phone 999. Parents and carers can get advice about online safety from the websites listed below.

ThinkUKnow - Advice you can trust from the police agency created just to keep children safe online.

Childline - Hosted by the NSPCC, this website is full of great advice for children.
You can also phone Childline for free on 0800 1111.

ChildNet - The home of KidSMART and the people behind Safer Internet Day.